The Movie, The Joy Luck Club, By Amy Tan - 1563 Words

In the movie, the Joy Luck Club, by Amy Tan, we see many examples of the challenges of intercultural translations. The movie portrays cultural conflict between Chinese culture and the American culture as portrayed by the lives of four mothers and their daughters. The mothers were born and raised in China, adopting the high-content Chinese culture, while their daughters, born and raised in America, adopted the low-context American culture. This movie clearly brings out the cultural clashes and conflicts between the high context Chinese culture and the low context American culture. As a student studying Intercultural Communications, films can be a great resource. Often showing interaction between people from different cultures, the advantage of films is that they can highlight, focus, entertain and inspire us in ways that help us become more thoughtful about the people and cultures that we encounter. (Quast, B.) This is a film analysis of the cultural clashes and communication challenges that exists due to cultural differences between the mothers and their daughters. The most pronounced cultural elements expressed in the Joy Luck Club are the ideas of obedience and shame, fate and destiny, the purpose of marriage, the challenges between high context and low context cultures, and the power of language, all of which are communicated in the opening monologue. In America, I will have a daughter just like me. But over there, nobody will say her worth is measured... by theShow MoreRelatedAnalysis Of The Book The Joy Luck Club 1700 Words   |  7 Pagesinitially appear incongruous, they are all depicted in the book The Joy Luck Club by Amy Tan and The Joy Luck Club film directed by Wayne Wang. Both modes of interpretation show how the mothers help their daughters solve their problems by explaining the formers’ pasts. However, while the book leaves each of the daughters’ stories open ended, the film boldly creates a ‘happy ever after’ ending for the daughters. In both the movie and book, there are powerful bonds between the mothers and daughtersRead MoreEssay on Understanding the Mothers in Amy Tans The Joy Luck Club1044 Words   |  5 PagesUnderstanding the Mothers in The Joy Luck Club      Ã‚  Ã‚   In America, it is common to take mothers for granted and reject the advice they try to give. Generally, their attempt to give advice is considered as an intrusion into our lives and our privacy. In The Joy Luck Club, Amy Tan tries to get the reader to take a step back and see the good intentions behind our mothers actions.    In the stories told by Jing-Mei, Tan weaves in flashbacks and memories of Jing-Meis own childhood experiencesRead MoreThe Joy Luck Club1447 Words   |  6 Pageswave of immigration to the United States took place bringing with it a new classification of American. However due to the intimidating cultural and social standards of the United States assimilation was inevitable. In reading Amy Tans thought provoking novel The Joy Luck Club, I am reminded of what has been termed for many decades as the American Dream. Based on the foundations of the Declaration of Independence, this dream entails the idea that we are all, regardless of race or creed, entitledRead More Bond between Mothers and Daughters in Amy Tans The Joy Luck Club1759 Words   |  8 PagesBond between Mothers and Daughters Explored in The Joy Luck Club      Ã‚  Ã‚   Throughout the novel, The Joy Luck Club, author Amy Tan explores the issues of   tradition and change and the impact they have on the bond between mothers and daughters. The theme is developed through eight women that tell their separate stories, which meld into four pairs of mother-daughter relationships.    The Chinese mothers, so concentrated on the cultures of their own, dont want to realize what is going onRead MoreAnalysis Of The Book The Joy Luck Club 937 Words   |  4 Pagesup together. Towards the end of the novel, a gathered opinion can be made on the three characters true to all the viewpoints. The Joy Luck Club is a movie, based off a novel written by Amy Tan, displaying the struggles of a group of Chinese women and their daughters. The women grew like a family when they moved from China to San Francisco. The woman in the joy luck club all experienced rape, domestic violence or being abandoned by their family early in adulthood. Christina, Ida and Suyuan all liveRead More Movie Essays - Comparing the Novel and Film Version of Joy Luck Club1811 Words   |  8 PagesComparing the Novel and Film Version of Joy Luck Club   Ã‚   Wayne Wangs adaptation of Amy Tans Joy Luck Club combines literary and cinematic devices by adopting the novels narrative techniques and strengthening them through image and sound. The adaptation exemplifies not a destruction or abuse of Amy Tans novel, but the emergence of a new work of art, not hindered but enhanced by the strengths of its literary precursor.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Incorporating her familys own experiences as ChineseRead More Comparing Tradition and Change in Amy Tans The Kitchen Gods Wife and The Joy Luck Club3168 Words   |  13 PagesTradition and Change in The Kitchen Gods Wife and The Joy Luck Club  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚   Throughout the novels The Kitchen Gods Wife and The Joy Luck Club, author Amy Tan conveys the message of tradition and change. Each novel contains sections about mothers talking and relating their stories to their daughters. The daughters in The Joy Luck Club hear stories about loss and happiness, and joy and hate. Each of the four mothers tell these stories to their daughters as lessons, or offerings for theirRead MoreThe Joy Luck Club By Amy Tan Essay913 Words   |  4 PagesThe Joy Luck Club is the first novel by Amy Tan, published in 1989. The Joy Luck Club is about a group of Chinese women that share family stories while they play Mahjong. When the founder of the club, Suyuan Woo, died, her daughter June replaced her place in the meetings. In her first meeting, she finds out that her lost twin sisters were alive in China. Before the death of Suyuan, the other members of the club located the address of June’s half-sisters. After that, they send June to tell h er half-sistersRead MoreTheme Of Love In The Joy Luck Club1029 Words   |  5 Pagesworld. It knows no law, no pity, it dares all things, and crushes down remorselessly all that stands in its path.† This quote relates perfectly to The Joy Luck Club, which skillfully explores the relationships of different mother, daughter pairs, illuminating the different ways love affects these relations. Throughout the novel The Joy Luck Club, Amy Tan displays how different forms of love in the stories not only show how mothers love their daughters, and vise versa, but also display how the love loveRead MoreHollywood Writers And Directors Do Not Have Essay1262 Words   |  6 Pagesresponsibility to avoid stereotyping ethnic characters A successful movie is decided by gross revenue of the movie. Most writers and directors base on the world s histories, the reality society, and the favorite people s style to make their successful movies. Indeed, the writers are responsible for writing the script. Once they have handed over the script that is pretty much the end of their creative involvement with the movie. The directors control film s artistic and dramatic aspects, and visualizes

The Demonstration Of Leadership Style - 1569 Words

Demonstration of leadership style can be either formal or informal. A formal leader is one that is selected and given authority by the hospital management to make decisions and act (Kozier et al, 2010). They are in a position of leadership thus includes the charge nurse, resource nurse, and the manager. They create shared vision, build trusting relationship through communication and initiating transformation and democracy through role directing and being role defined (Ezziane, 2012). The informal leader includes all other nurses or health care workers that are not officially appointed to direct activities of others but plays an important role in influencing colleagues to achieve the group s goals (Kozier et al, 2010). These leaders are followers as well as learners on the unit. It includes all health care workers. Informal leader s role is implemented when RPN nurses seek help from the RN in hanging some medication due to their scope of practice. They fully engage others and collabor ate with other RN nurses when needed. They call on RPN nurses and nursing students present on the unit to come and learn. Informal leaders are relational, issue- defined and situational (Ezziane, 2012). In my clinical setting, an informal role is more predominant than a formal role leadership. According to Ezziane, (2012) informal leadership are more appropriate to provide high-quality services, promote creativity and innovation Formal and informal roles both create interdependence betweenShow MoreRelatedLeadership : The New Ceo Of A Executive Team1300 Words   |  6 PagesLeadership Leaders are conceptual thinkers and must think in the abstract. Decisions made by leaders are non-programmed decisions, which have never been made before, in respect to the direction in which the leader intends to take the organization into the future. The leader is hired by the Board of Directors (BOD) to maximize the wealth of the stockholders whom they represent. The leaders planning horizon is generally three years and beyond, depending on the employment contract signed. The BODRead MoreLeading Organizational Change : Tragedy Or Transformation1287 Words   |  6 PagesLeading Organizational Change Cornelius Cash Grand Canyon University LDR825-Organizational Change: Tragedy or Transformation August 10, 2016 Leadership Leaders are conceptual thinkers and must think in the abstract. Decisions made by leaders are non-programmed decisions, which have never been made before, in respect to the direction in which the leader intends to take the organization into the future. The leader is hired by the Board of Directors (BOD) to maximize the wealth of the stockholdersRead MoreLeading Organizational Change : Tragedy Or Transformation1294 Words   |  6 Pages Leading Organizational Change Cornelius Cash Grand Canyon University LDR825-Organizational Change: Tragedy or Transformation August 10, 2016 Leadership Leaders are conceptual thinkers and must think in the abstract. Decisions made by leaders are non-programmed decisions, which have never been made before, regarding the direction in which the leader will take the organization. The leader is hired by the Board of Directors to maximize the wealth of the stockholders whom they representRead MoreEssay on Situational Leadership Analysis1299 Words   |  6 PagesHersey and Blanchard’s Situational Leadership Theory (SLT) asserts that a leader’s effectiveness is dependent upon the readiness, or ability and willingness, of the leader’s followers to complete a task. This leadership style is an amalgamation of task-oriented and relationship-oriented characteristics that are employed depending upon the situation and the followers involved. According to the SLT, as followers increase in readiness the leader’s style is to adapt accordingly (Kinicki KreitnerRead MoreLeadership Within The Multinational Environment973 Words   |  4 Pagesstrategies have a clear relationship on the role of leadership. Leadership helps shape culture whereas, culture in turn develops leadership and they both drive performance (Para 2 and 3, â€Å"The Impact of Leaders on Culture†, 2012). Leadership in the multinational environment Leadership in a globalized business environment assumes great importance. With cultural differences it is a challenge to manage the workforce and build a cohesive unit. Effective leadership in a multinational environment can be achievedRead MoreDifferent leadership styles in the public service Essay example1148 Words   |  5 Pagesï » ¿Different leadership styles in the public services Team leaders and there roles in leadership There are several different leadership styles used within the public services. Therefore there are many varied suggestions that define someone as being a strong leader. However a ‘leadership style’ is a unique style that people recognise to encourage or influence other people in a way others do not so that they admire and want to be like. A team leader’s role in the public services is to provide instructionRead MoreLearning Styles Of Students Are Experienced Nurses For A Leadership Course1008 Words   |  5 PagesLearning is a process of retention of knowledge either by repetition, recitation, and demonstration. There are multiple theories related with the learning process. â€Å"Learning theories explain the complex nature of the interaction of students with their faculty, the learning environment and the subject matter† (Billings Halstead, 2016, p. 211). Every student has different ways that they learn things. Some students are auditory learners while o thers will be visual and tactile learners. It is the primeRead MoreThe Magnet Recognition Program Essay717 Words   |  3 PagesThe program also provides a vehicle for disseminating successful nursing practices and strategies.† Nursing administration continues to have an integral role associated with the demonstration of excellence in achieving the highest honor of nursing distinction. The exploration of force one, quality of nursing leadership, continues to be the foundation of magnet recognition. The magnet recognition program began in the early 1980s as a stride towards promoting nurse retention in the United StatesRead MoreLeadership Styles And Emotional Intelligence1160 Words   |  5 Pagesdynamics (Boyatzis, 2011). Leadership Styles and Emotional Intelligence Leadership can be broken down into two major categories, transactional and transformational (Deichmann Stam, 2015). Transactional leaders are primary responsibility for management, regulations, and group performance within an organization. Transformational leaders focus their endeavors toward engaging follows toward a shared vision. Emotional intelligence can facilitate both types of leadership approaches (Deichmann StamRead MoreCulture Shaping Leadership : The Business World987 Words   |  4 PagesCulture-Shaping Leadership The business world has expanded globally in the 21st century. With the development of the Internet, companies can expand into new markets in a fraction of the time previously necessary. With this new global frontier, organizations have found new challenges. Culture barriers present real obstacles for building cohesive organizational structure. In order to overcome this hurdle and take advantage of the cultural diversity, the leadership must find an effective model to accommodate

Personal Statement For Secondary School Certificate Essay

Steve Jobs once said that the only way to do great work is to love what you do and you must have the courage to follow your heart and intuition. All my life I have been driven by this quote in trying to follow my dreams. Some people are afraid of dreaming or do nothing but dream. But few dream, and work to make their dreams true. I consider myself in the second category. Raised in a strong and secure family, I have been fortunate to have parents who have instilled in me good values and principles, where education has always been given the top priority. I achieved GPA 4.63 out of 5.00 in Secondary School Certificate (SSC) and GPA 4.60 out of 5.00 in Higher Secondary Certificate (HSC) examination. I got Scholarships for excellent result in both primary school certificate (class-5) and junior school certificate (class-8). I finally got myself admitted in the four years Bachelor Degree programme in Geography and Environment at University of Dhaka, the most renowned institution in Bangladesh. I obtained CGPA 3.25 out of 4 at my bachelor degree. I am always fascinated by the geo-visualization and communication of spatial technologies. During my undergraduate level in Geography and Environment, I was taught a variety of courses, such as- Biogeography, Climatology, Geomorphology, Environmental Chemistry, Environmental Ecology, and Environmental Management, Land use Planning Development, Urban Agricultural Geography, Economics and Sociology etc. I was also introduced withShow MoreRelatedPersonal Statement905 Words   |  4 PagesArts in Teaching, BSc. (hons.) Education, Diploma in Teaching PROFESSIONAL GOAL STATEMENTS DEGREE/SPECIALISATION: Ed.D. –SPECIAL EDUCATION PERSONAL/PROFESSIONAL GOALS: A philosopher once wrote that learning is dynamic; and as such graduate school became a natural progression. 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This is a newly implemented public examination in 2002 which serve with different purpose and format as the former public examination: Hong Kong Certificate of Education Examination (HKCEE) and the Hong Kong Advanced Level Examination (HKALE). â€Å"Achievement tests are directly related to language course,Read MoreIntroduction. According To The Nasw Code Of Ethics For1228 Words   |  5 Pagesdirected to individual and social change. Since the mid-1960s both the Council on Social Work Education (CSWE) and the National Association of Social Workers (NASW) have recognized social work s role in social reform. The 1994 CSWE Curriculum Policy Statement (CSWE, 1994) and the 1996 NASW Code of Ethics continue to call for action to improve social conditions as one way for social work to honor its primary obligation to individual and community welfare. 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Professional school counselors are looked at as advocates and conduits that are responsible for ensuring that students successfully transition through each educational stage from primary to their post-secondary opportunities. One reason for the change in direction was an increased focus on career counseling as anRead MoreCauses and Effect of Increase in Male Dropout in Our Education System9019 Words   |  37 Pagesincrease in male dropout from school in Anambra State. Again, that the desire for quick wealth affects male enrolment in school in Anambra State causes male dropout in our educational system in Anambra state. Again, that there is address economic and social effects on the general development of the country as a result of this increased male dropout from school in Anambra state. Lastly, it was discovered th at there are possible solutions to this increase in male dropout from school in Anambra state. 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Informative Speech Importance of Art Essay - 1844 Words

Informative Speech Outline General Purpose: To inform the audience about the importance of art Specific Purpose: To inform the audience about the importance of art in the society by stating the impact of art on the society through history, in a cultural point of view, and as a way to convey a message I. Introduction A. Attention Getter: Art is something that could be defined in many ways. It is something created by humans to affect feelings, emotions, and intellects. According to Aristotle: â€Å"Art completes what nature cannot bring to finish. The artist gives us knowledge of natures unrealized ends.† (http://quote.robertgenn.com/auth_search.php?name=Aristotle) B. Reason To Listen: Everyone has been impacted by art†¦show more content†¦Artists switched to a new representation of the world by creating more abstract figures. i. [Slide] The first painting was by Vincent Van Gogh in 1889 named The Starry Night. This painting shows how the artist, during the modern art era, changed the way to conceive art by painting the world in an unrealistic way. ii. [Slide] The second painting is part of the Contemporary period that began after the Second World War. It was made by Andy Warhol in 1967 and named Marilyn. [Blank Slide] iii. Those periods are quite similar regardi ng style. Indeed, those periods signed a rupture with the renaissance by making art unrealistic. B. Art as Symbol of a culture: As seen previously, art evolved and changed through history. However, it didn’t change only through the centuries but as well art changed according to the culture. Art is represented differently and has various criteria in every culture. 1. Europe: Even within the European culture, art is different in each civilization such as the Greek or the Egyptian art, but during the renaissance, European art started to be more homogenous in the style. i. [Slide] This painting was made by Renoir in 1881 and named Luncheon of the Boating Party. It shows people having a lunch in France. The painting shows the culture’s clothing and quotidian life. [Blank Slide] 2. The Americas: The American art differed as well according toShow MoreRelatedPersonal Progression of Public Speaking Essay1143 Words   |  5 Pagespublic speaking ability. Many students, including myself, walk into a speech class thinking that it will be the Easy A of the semester and quite frankly I devoted a good amount of time and hard work to earn my A’s and B’s for this course. Overall, my public speaking growth in terms of listenability were influenced by the following: the strategy keys in correctly engaging the audience; the structure keys appropriate for a speech versus a paper; the support keys by continually engaging the audience;Read MorePublic Speaking Is Not Only An Art1416 Words   |  6 Pagesâ€Å"God, that all-powerful Creator of nature and Architect of the world, has impressed man with no character so proper to distinguish him from other animals, as by the faculty of speech.† –Quintilian (DeCaro) Public speaking is not only an art, but it’s an art that has been learned with the help of practice and philosophy throughout history. Greek philosopher Aristotle discovered that in order to assemble the citizens into conformity, one must persuade the people, which is what he called rhetoric.(Read MoreHumanities 112 Assignment1110 Words   |  5 PagesAssignment 2: Project Paper Due Week 8 and worth 200 points The Project Paper focuses on a suggested topic related to art, architecture, history, music, or literature. The project will reflect your views and interpretation of the topic. This project is designed to help you stretch your mind and your abilities to be the creative, innovative, and critical thinker you already are! Choose one (1) of the topics from the list of topic choices below. Read the topic carefully. Write a three to fourRead MoreEssay on Written Speech Analysis - Sunni Brown- Doodlers, Unite!1288 Words   |  6 PagesBrown’s speech at the March 2011 ‘TED’ conference in Long Beach, California before academics and her peers, was entitled â€Å"Doodlers, unite!†. She suggests in a both informative and persuasive manner that the act of doodling is undervalued, at times ridiculed but more often than not will assist people in learning and retaining knowledge. The speech’s structure, content, implemented speech devices and delivery will be analysed as to whether they were successful or unsuccessful. Brown’s speech was deliveredRead MorePurpose And Plan For Meeting The Spiritual Need Of A Congregation Essay756 Words   |  4 Pagesthe spiritual need of a congregation. The project will serve as a purpose to enhance the congregation’s growth in a deeper knowledge of God. This project will serve as purpose to connect with sound and creative ways of communicating through an informative description of healthy communication. Synopsis The purpose of life is found in our relationship with God and others during this lifetime. Communication done properly can help someone to be inspired to live a life for Jesus Christ and become a discipleRead MoreFamous American And Political Journalists932 Words   |  4 PagesFamous American and political journalists P.J. O’Rourke and Carl Bernstein took the stage at E.J. Thomas Performing Arts Hall on March 31, 2016 to discuss current U.S. political and economic issues. Their performance was a part of the John S. Knight Foundation’s lecture series hosted at The University of Akron. Anxious guests talked amongst themselves until the President of The University of Akron, Scott Scarborough took the stage at approximately 7:42 p.m. to explain the night’s roadmap and introduceRead MoreBiography of Socrates, An Annotated Bibliography1581 Words   |  6 PagesCleitophon abandons Socrates because he could not provide an art of justice that would bring an end to str ife by eliminating cities, families, and the love of one’s own on which they depend. He further tries to explain the meaning of Socratic life and the wisdom with the help of Plato. The use of language and vocabulary is a little difficult for the normal audience to understand. However, the information in the journal is very appealing and informative. Nichols, Mary P. â€Å"Philosophy and Empire: On SocratesRead More Analysis of Athol Fugards Master Harold . . . and the Boys Essay618 Words   |  3 PagesAnalysis of Athol Fugards Master Harold . . . and the Boys Its a bloody awful world when you come to think of it. People can be real bastards. (Hally, pp. 15)Master Harold... and the boys by Athol Fugard, is an informative text about the relationship between Hally, a 17 year old white boy, and Sam and Willie, two black men. As Hally falls victim to the attitudes of white supremacy and racial intolerances accompanying the Apartheid policy of the 1950s, their lifelong friendship is destroyedRead MoreEssay on Art Classes in Schools: To be, or not to be?1303 Words   |  6 PagesMost people would agree that music and art programs in schools have a huge impact on students not only academically, but in just about every aspect of their lives. Studies have shown that students who are involved in music and art programs have an overall higher IQ and show signs of many other academic benefits. Participating in such programs also allow students the opportunity to express themselves artistically and show the world their perhaps otherwise hidden potenti al. We all know how fun it canRead MoreKeith H. Basso Essay1683 Words   |  7 PagesKeith H. Basso It is rare to find a book that is as informative as a textbook but reads as easy as a short story. But Keith H. Basso is successful in creating an interesting ethnography about the Western Apache culture by using two usually overlooked topics, geography and oral history. Geography and the location of places is usually forgotten or seen as just topography, but Basso proves that geography is more than a location. It is the forgotten history of the name of a place that makes the

Activity-Based Costing (Abc); Hunter Company Free Essays

Activity-based Costing (ABC) Hunter Company Emmanuel Achirem ACC 560-Managerial Accounting Dr. Lotfi Geriesh Strayer University 08/04/2012 Activity-based Costing (ABC) Hunter Company, 1 Introduction Over the past two decade’s adoption of Activity-Based Costing ABC has been tossed around like a hot potato by every size and type of organization. It was adopted by organizations ranging in size from huge multi-national companies like General Motors to the much smaller Alexandria Hospital. We will write a custom essay sample on Activity-Based Costing (Abc); Hunter Company or any similar topic only for you Order Now Lanen, Anderson, Maher, 2011) Some companies began the initial processes but stopped short of actual implementation when they discovered more time and resources were needed to effect the change so management ran from it just as they had run from quality improvement concepts from the seventies and eighties. (Romano, 1990) Was this because ABC was not a good fit for the organization or was there a deeper issue? These organizations knew they were not adequately capturing the costs of activities yet they final cost could be. T. J Rodgers who founded Cypress Semiconductor wrote: â€Å"The seeds of business failure are sown in good times, not bad†¦Growth masks waste, extravagance, and inefficiency. The moment growth slows, the accumulated sins of the past are revealed all the way to the bottom line. † (Clemmer, 1992) Given the competitive nature of business today organizations both big and small cannot long afford to ignore the 900 pound gorilla in the room. The goal of this paper is to discuss Time-driven ABC cost system can be implemented and how it has benefited some companies such as Hunter Company. The system was not widely accepted in the beginning, but ABC has play major role in cost accounting today and has help some managers to combat corporate resistance to change when trying to implement it. Operating managers have known for many years that while the traditional costing approach was inaccurate; and archaic it was close enough. Today, because of the global and high speed Activity-based Costing (ABC) Hunter Company, 2 nature of the business environment, the errors of conventional costing are systematic and can affect too many decisions. Time-driven ABC is not a hypothetical improvement to traditional ABC analysis. It has been applied in dozens of companies, helping them to deliver significant profit improvements quickly. The Hunter Company (disguised name of actual company), a large, multinational distributor of scientific products with over 20 facilities, 300,000 customers, and 460,000 product SKUs, processes more than one million orders each month. Hunter already had an existing activity-based costing model that had been built with the assistance of an external consulting team. The insights revealed from the model were extremely informative but many in the company questioned if the view was worth the climb. Their main complaints can be summarized as follows: †¢ The model had been cumbersome to build and maintain. With more than 1,000 activities, the monthly survey of department staff of where they had spent their time was complex and costly. Also, tracking the driver quantities for each activity and customer was difficult. †¢ The model did not reconcile with actual financials since activity cost driver rates had not been updated recently. Despite the already large number of activities, the model was still not considered accurate or granular enough. It did not reflect several important differences between orders. To increase accuracy, more activities would have to be added, and employees would have to be re-interviewed. Also, an additional data extract to track the quantities of the new cost drivers would be required. The existing ABC approach was not easily maintainable, and thus not sustainable. The company called in a software and consulting company to help it implement the time-driven ABC approach. The time-driven approach led to the following changes: For a department, such as the inside sales department, the previous ABC model required employees to estimate, each month, the percentage of their time spent on their three activities: customer set-up, order entry, and order expediting. In the time-driven approach, the ABC team estimated the time required to perform each activity. For example, the activity to set-up a new customer took 15 minutes. Since a field already existed within Hunter’s ERP system that identified whether a customer was new, assigning a customer set-up cost to a new customer became a simple transaction. For order entry, the team learned that every order took about five minutes to enter the basic order information, plus three minutes for each line item on the order. Again this was a simple calculation to implement since the ERP system already tracked the number of line items for each order. Finally, the team learned that order expediting was triggered by a request by the customer to rush the shipment, resulting in an additional 10 minutes of time to coordinate the expediting. The order included a field that identified it is a â€Å"rush order. † The project team could write a simple equation to estimate the Inside Sales Department time required for each order received: Inside Sales Process Time = 15*[New Customer] + 5 + 3*[Number of Line Items] + 10*[Rush] The Inside Sales Department cost for the order was obtained by multiplying this time by the cost per minute of Inside Sales Department resources. This process was replicated in each department to arrive at the total cost of producing, handling, and fulfilling the order. Note that once the team had created the Inside Sales Process algorithm, it did not need to continually re-interview personnel. Each period, the costs of the department would be assigned based on the volume and nature of the transactions it handled. Activity-based Costing (ABC) Hunter Company, 4 The Hunter Company identified the following benefits from shifting its ABC model to the time-driven approach. †¢ It reduced the number of activities to maintain. It transformed 1,200 activities (e. g. , set-up new customer, enter orders, expedite orders) to 200 department specific processes (e. g. , the equation used to estimate Inside Sales Department time). Also, it could easily update the resource cost of each cost center and departments so that its process costs were accurate and current. Its cost estimates were more accurate since they were based on actual observations of processing time and actual transaction data, not subjective estimates on where and how people spent their time †¢ It was easier to increase model accuracy and granularity, when wanted, for high cost and heterogeneous processes. Adding more elements to the time equation enabled managers to easily add more variety and complexity to the model when required. This enabled managers to identify specific SKUs, customers, and processes where improvements could be made. The model was easier to validate. The calculated total process time, based on all transactions in a period, could be reconciled to head count (resources supplied during the period). If the total process time exceeded the actual resources supplied, managers received a signal that some of their unit times were likely too high. If total calculated process time was well below the time supplied, but employees felt they were working at or beyond capacity, managers learned that some of their unit times were under-estimated or employees were working less efficiently than anticipated. Activity-based Costing (ABC) Hunter Company, 5 †¢ The model provided explicit information on processes operating at or beyond capacity, and those operating well below capacity. Managers could take action to relieve bottlenecks expected to persist in future periods, or act to reduce capacity in departments where any unused capacity was expected to persist for several periods into the future. Today, it takes two people, two days per month to load, calculate, validate and report findings, compared to the 10-person team spending over 3 weeks to maintain the previous model. Employees now spend time generating increased profits from the information rather than just updating and maintaining the information. Over the past 15 years, activity-based costing has enabled managers to see that not all revenue is good revenue, and not all customers are profitable customers. Unfortunately, the difficulties of implementing and maintaining traditional ABC systems have prevented activity-based cost systems from being an effective, timely, and up-to-date management tool. The time-driven ABC approach has overcome these difficulties. It offers managers a methodology that has the following positive features: 1. Easy and fast to implement 2. Integrates well with data now available from recently installed ERP and CRM systems 3. Inexpensive and fast to maintain and update 4. Ability to scale to enterprise-wide models 5. Easy to incorporates specific features for particular orders, processes, suppliers, and customers Activity-based Costing (ABC) Hunter Company, 6 6. More visibility to process efficiencies and capacity utilization 7. Ability to forecast future resource demands based on predicted order quantities and complexity These characteristics enable activity-based costing to move from a complex, expensive financial systems implementation to becoming a tool that provides meaningful and actionable data, quickly and inexpensively, to managers. In conclusion, we can see that the methodology behind Activity-Based Costing is sound, and can result in sometimes great savings to a company willing to take the time, effort and expense to implement a plan. Although there are some pitfalls to the process, with perseverance and a solid commitment from management, ABC can be of great benefit to a manufacturing company. Activity-based Costing (ABC) Hunter Company, 7 References C. Argyris and R. S. Kaplan, â€Å"Implementing New Knowledge: The Case of Activity-Based Costing,† Accounting Horizons (September 1994): 83-105. Journal of Cost Management (Winter 1989): 34-46; R. Cooper and R. S. Kaplan, â€Å"Measure Costs Right: Make the Right Decisions,† Harvard Business Review (September-October 1988). http://www. hbs. edu/research/facpubs/workingpapers/papers2/0304/04-0 How to cite Activity-Based Costing (Abc); Hunter Company, Papers

Logistic Issues Supply Chain Management †Myassignmenthelp.Com

Question: Discuss About The Logistic Issues Supply Chain Management? Answer: Introducation The benefit associated with this program is that Barilla can establish better decisions regarding delivery as well as improving their forecasts demand. This will yield in meeting the requirements of end consumers more effectively. The distribution of workload will become more even and therefore the operation of manufacturing and logistics will be smooth. The reduction in inventories to customers can also be achieved. The conflict internal to Barilla created by JITD program is on the current promotional as well as discount policy method. Barilla creates division of each year to 10 to 12 periods of canvass and each of them is corresponding to promotional event. Sales executives of Barilla receive incentives on the achieved sales goal of every period of canvass. This helps in welcoming the distributors for purchasing more products. This also provides encouragement to the distributors for ordering in less frequency, which increases the order quantity for each time. Implementation of JITD is responsible for decreasing the inventory level of Barilla, which will results in increase of inventory for distributors. Therefore, the distributors will order at a less frequency and huge quantity at a time that will pile up the inventory and will cause demand fluctuations (Mohamed 2014). The solutions that can be recommended by being Giorgio Maggiali are as follows: The discount should be provided for orders, which are of long-term and stable. Discounts for the orders of big volume should be restricted. This will help to satisfy market demands, as there will be orders, which are reliable and stable. This will also help in reduction of fluctuations. As every representative is carrying laptops, therefore software can be installed in their systems, which will collect information of distributors warehouse. The distributors work will be saved which will be significant while implementing JITD. Being one of the customers of Barilla, the response to implementation of JITD will be comprised of following sensation: Burden: Barilla needs to report us about the level of inventory as well as sales amounts for each day. This will yields in contradiction of review policy, which will impose additional burden on staff. This will need Barilla for paying the additional costs of staffing. Distrust: It appears, as inventory management by Barilla is better than that of us. Therefore, the shipping amount will be reduced which exhibits that the past predictions made by us is not appropriate. As a counter measures no past, data of sales will be provided us to Barilla and as a result they may face problem in forecasting market demand. Defence: How can Barilla ask sales data? Since sales data are very much confidential, therefore if this data is leaked from Barilla it can help our rivals in getting the information. The other doubt that will rise is Barillas planning of having monopoly supply chain. Therefore, these doubts will give rise to the defensive action like procrastination for responding Barillas demand. The proposed program of JITD will not be feasible as the main issues lies in slow speed of delivery as well as process of rigid production that are been observed in a traditional organisation. Improvement in relations in between departments of logistics, sales and advertisement is needed for redesigning the systems of performance measurement. The customers that are been targeted are the small shops and the new customers. The customers can be convinced with the help of win-win concept. The customers should be convinced that the program of JITD would be worth in trying as it follows the process of win-win concept for every stakeholder by decreasing inventory as well as accelerating the process of delivery with the help of synchronisation. The alternative suggestions are: Reducing product varieties, which are to be provided to the customers as it, is one of the easiest way for dropping least value product. This will also help in reduction of inventories level. Instead of JITD, approach JIT approach can be followed for lean production. JIT strategy as developed by Toyota helped them in achieving success. JIT system is best in the market as the product is not been manufactured until they are not been ordered (YinYin 2014). This helps in accurate forecasting of raw materials, which saves the fund of the organisation. On the other hand the products of Barilla are been completed form different plants. So supporting the program of JITD requires huge effort of redesigning the methods of production. The five ways by of increasing the lead-time are: Information sharing helps in reduction of the processing times of order greatly and therefore reduced lead-times. Accurate estimation of safety stock as well as level of base stocks helps in appropriate forecasting of demand. Implementation of cross docking helps in reducing lead times Utilisation of Electronic Data Interchange helps in reducing the lead-time for information. It also helps for appropriate planning for maintaining inventories level. Implementing high quality network design for optimal distribution helps in excellent logistics operation, which also reduced lead-time (deTreville et al. 2014). Farmers have the competing objectives to produce raw materials. They should harvest more raw materials for selling it to manufactures in large quantities. Manufacturers might not buy raw materials from farmers in a large quantity due to demand fluctuations from the end of distributors. The competing objective for distributors grocery chain arm is to achieve required amount of packets as well as adequate amount of cereals according to the distributors demand. Therefore, the major objective for the distributor is managing the demand uncertainty from retailers end and getting appropriate quantities from manufacturers. Competing objectives of grocery stores is of comprehending and answering to the uncertainty in demand of customers as well as achieving the desired amount of cereals. The advantages to retailers for sharing inventory are: Customers confidence can be won. It will increase the level of sales and service. Profit can be shared with the other retailers from whom the product is obtained Win-Win situation can be created between the customer and dealer The effect of bullwhip can be reduced Lead-time can be reduced which helps in on-time delivery E-Commerce and Internet- The invention of e-commerce and internet gave the customer the desired option of placing the order at any time and any places. Before inception of e-commerce, there was specific time for shopping which affects sales. Internet applications in recent era have integrated database of sales and information of customer demand. For instance, organisation like Amazon has implemented this structure, which allows the customer to order the products and trace those product locations after ordering it (Fernie and Sparks 2014). Technology development assists in improving the effect of bullwhip. The entire supply chain has the capability of undergoing Global optimisation. Express Delivery- This helps in decreasing lead-times which are been significantly involved with each stages of supply chain. Lead-time, which is one of the significant factors for adding supply chain variability, will enhance effect of bullwhip. Availability of options of express delivery like FedEx and UPS helps the suppliers in enhancing shipping components speed to manufactures as well as to retailers warehouse (Christopher 2016). Therefore, express delivery has the capability in resolving bullwhip effect and provides opportunity to the supply chain players to plan well. Collaborative Forecasts- Global optimisation can be attain with help of collaborative forecasts. This step is been assured when every stages in supply chain has the capability of sharing information openly. The existence of concept for sharing information helps in clearing availability of demands of customers, stocks and sales information for every stage of supply chain (Ramanathan 2014). Therefore, every player like manufacturers, retailers, suppliers and manufacturers can utilise equivalent inventory policies in order to control inventory. It reduces bullwhip effect by proper planning, reducing inventory times and maintaining inventory level. Everyday Low Pricing: This one of the best concepts, which allows customers for buying product in regular course. This concept has been utilised by Wal-Mart which helps them in product management in such a way that rate of the product offered for customers may be decreased for periods. The integration of manufacturer with retailer for controlling their inventory helps in achieving this stage. Retailer also needs to share information with manufacturers so that manufacturer has the scope of evaluating the retail stores demand (Gallino and Moreno 2014).This strategy has been successfully implemented by Wal-Mart and is the best method of alleviating bullwhip effect in supply chain. Supply Contracts- Global optimisation can be achieved by supply contracts. This assists the players of supply chains on the ground of long term to share costs and profits as well as decreasing mutual agreements risks through establishing win-win situations. Customers information are been shared by supply contracts in every stage of supply chain. For instance, retailers to the distribution center will share information regarding the demands of customers. If the sale goes past the certain value then the distribution centre will pay incentives to retailers (Sluis and De Giovanni 2016). Therefore, global optimisation can be achieved by supply contracts, which will alleviate bullwhip effect. VMI- VMI also known as Vendor Managed Inventory is also the same concept where manufacturer get the knowledge of customer demand through retailers. The manufacturers then manage and regulates retailer inventory. Retailers have to share information regarding demands of customers as well as sales information to manufacturers for getting involved with VMI. This concept can be implemented to all the stages of upstream as well as it reduces the costs of supply chain by a large margin (Dong, Dresner and Yao 2014). This is achieved by decreasing risk in every stage as well as by improvement of inventory management. Thus, Vendor Management Inventory assists to alleviate bullwhip effects. Reference List Christopher, M., 2016.Logistics supply chain management. Pearson UK. de Treville, S., Bicer, I., Chavez-Demoulin, V., Hagspiel, V., Schrhoff, N., Tasserit, C. and Wager, S., 2014. Valuing lead time.Journal of Operations Management,32(6), pp.337-346. Dong, Y., Dresner, M. and Yao, Y., 2014. Beyond information sharing: An empirical analysis of vendor?managed inventory.Production and Operations Management,23(5), pp.817-828. Fernie, J. and Sparks, L., 2014.Logistics and retail management: emerging issues and new challenges in the retail supply chain. London: Kogan page publishers. Gallino, S. and Moreno, A., 2014. Integration of online and offline channels in retail: The impact of sharing reliable inventory availability information.Management Science,60(6), pp.1434-1451. Khan, S.N., Khan, M.A. and Sohail, R., 2014. The Bullwhip Effect in Different Manufacturing Paradigm: An Analysis. Seria Management,17(1), pp.140-171. MOHAMED, H., 2014.EFFECTS OF ACCESS TO VENTURE CAPITAL ON FINANCIAL PERFORMANCE OF SMALL AND MEDIUM SIZED ENTERPRISES IN MOMBASA COUNTY(Doctoral dissertation, SCHOOL OF BUSINESS, UNIVERSITY OF NAIROBI). Ramanathan, U., 2014. Performance of supply chain collaborationA simulation study.Expert Systems with Applications,41(1), pp.210-220. Sluis, S. and De Giovanni, P., 2016. The selection of contracts in supply chains: An empirical analysis.Journal of Operations Management,41, pp.1-11. Yinyin, W., 2014. Study on JIT Supply, Demand and Purchasing Model of Ship-building Industry.Logistics Technology,17, p.070

Fundamental of Marketing Brand Positioning

Question: Discuss about theFundamental of Marketingfor Brand Positioning. Answer: Introduction Tesla motors is one of the most renowned car manufacturers of the world, who design luxury electric cars, which helps in providing its targeted segment with the most accurate product. Branding they product of the company is quite necessary as it would help in getting great amount of profits to be incurred (Tansel 2015). Brand positioning of an organization could be done by analysing the following: Product attributes Tesla cars are famous for their electrically affluent cars, with attractive looks. Benefits offered Tesla cars are manufactured by implementing technological facilities that creates an efficient product. Usage occasions the Tesla cars are luxury goods that are used by those who are willing to buy it. Users people with high level income can afford the luxury Model S car of Tesla, therefore, they are targeted by the organization while framing the segmentation, targeting and positioning strategy. Against competitor- the competitors of Tesla are many. Many luxury brand cars like BMW with their one and only i8, Volkswagen Golf GTE and Mercedes B class Hybrid/Electric model are presenting the market. Product class Tesla Model S has been framed as one of the luxurious cars of the world, which is placed high in terms of technology and cost. The above mentioned attributes of the cars manufactured by Tesla shows that it is a luxury item, who has a unique selling proposition of ability to build fully electrically powered vehicles. The attributes of the cars manufactured could be analysed in the following table : Attributes Rate (Excellent, Good, Moderate, Bad, Neutral) Importance Good Distinctive Excellent Pre-emptive Good Unique Good Superior Good Communicable Excellent Affordable Moderate Profitable Excellent Table : Attributes Of The Products Of Tesla Model S (Source : As Created By Author) From the above table, we get hold of the attributes of the car manufacturer company and how do they place themselves among the others. As a positioning statement for the Tesla Model S, it can be stated that the consumers who are concerned about electrically powered luxury cars, Tesla Model S is the one that offers the unique selling proposition at a price that they are willing to pay (Moons and De Pelsmacker 2014). Figure : Brand Position Map For Tesla (Source : As Created By Author) According to positioning map for Tesla model 5, it can be clearly stated that the products of the company are technically powered and modern in nature (Teodorovic 2015). Thereby, it creates a unique selling proposition among its competitors to the buyers of the product. Conclusion Tesla motors Model S is one of the luxury brands in terms of car manufacturing industry. In this report, various marketing structures of the organization have been analysed, where the 4ps of marketing mix have been considered. Mix Current structure Recommendation Explain how the recommendation is both ethically and socially responsible Price Price of cars are high enough which helps in targeting only those people with high income The high price of the car must be accompanies by a percentage of amount to be send on the environmental practices undertaken by the company. This would help in maintaining the ethical structure of the company (Milosheska 2013). The social responsibility of the company to maintain a better environment, thereby contributing a percentage amount of the product on these practices, would enhance the image of the company. Product One of the basic USP of the organization which provides the customer with fully electrified vehicles the product of the company must ensure the customers to reduce the emission of fumes, that would be an additional attribute for the product. This additional attribute would provide a scope of social responsibility of Tesla towards the environment. Promotion Promotional practices of the company for their products have not been up to the mark. Promotional activities of the organization must be well framed, in order to raise the demand of the products. No such social responsibility is aligned with this aspect. Place The product has been displayed all over the world. Being internationally marketed, this product must provide a scope for its customers to create a part of their price paid as a contribution towards the well being of the environment. This would create an important incentive towards the corporate social responsibility of the organization. By keeping the above mentioned attributes, and the alignment of the organization in maintaining better marketing mix strategies, the corporate social responsibility of Tesla has also been considered. This provides a complete analysis of the targeting, brand positioning, marketing mix strategy and the recommendations adhered to Tesla Model S Reference Tansel, A.K., 2015. Marketing Report on" Tesla Motors". Moons, I. and De Pelsmacker, P., 2014. Developing different types of anticipated experience positioning for electric cars.Journal of Brand Management,21(3), pp.216-235. Teodorovic, M., 2015. IMPACT OF SUSTAINABILITY ON BRAND POSITIONING AND VALUE.Economic and Social Development (Book of Proceedings), 5th Eastern European Economic and Social Development, p.291. Milosheska, D., 2013. Tesla Motors, The Reinvention Of The Luxury Sports Car Industry. InGlobal Luxury Trends(pp. 209-223). Palgrave Macmillan UK.